So, in all likelihood the new Nokia Windows Phone 8 handsets are to be launched on September 5th, according to Reuters:
Nokia fuels hopes of phone launch ahead of Apple | Reuters
This is a week before the iPhone 5 launch. Surely this is appallingly bad timing - the announcement will get headline space all to itself for about a day or too, before it is drowned out in pre-launch iPhone 5 speculation across the blogosphere.
A week later, the popular press will be saturated with discussions of the actual iPhone specs, and a week after that the news will be filled of reports people queuing outside Apple stores overnight, in order to get day 1 purchases of the iPhone 5.
It doesn't matter if the Nokia phone blows the iPhone 5 out of the water, it's simply going to be lost in the iMedia feeding frenzy.
Surely it would make sense for Nokia to wait for the iFurore to pass, before making their big announcements? Given Nokia's history, the product won't be on the shelves until months after the announcement anyway.
Does anyone else think Nokia have got the launch timing badly wrong, yet again?